The 4 Types of SEO, in the Order That Actually Pays Off
We scanned 230 small business sites and 70% had a technical problem draining everything else. Here’s what each type of SEO costs, and the order that pays off.
We Rebuilt Our Own Website. Here’s What We Left Out.
We stripped out the trends, the buzzwords, and the giant hero text nobody reads when we rebuilt our own site. What’s left is the stuff that actually makes a website work – and the data that proves people wanted it that way all along.
The Power of Backlinks: Unveiling Their Significance in SEO
If you’ve spent any time researching SEO, you’ve heard the word “backlinks.” They’re consistently listed as one of the most important ranking factors in Google’s algorithm – and for good reason. But most explanations of backlinks treat them like something only big publications or PR agencies can build. The reality is simpler, and more actionable,…
100 Million ChatGPT Users Later… Google Search Is Still Growing Year Over Year
Despite AI’s rapid growth, Google Search is still gaining traction. Here’s why organic visibility, strong web design, and modern SEO still matter for businesses adapting to the future of search.
Website Spring Cleaning!
There’s an old saying about housework. “Housework is something you do that nobody notices until you don’t do it.” The same applies to your website. If it’s well-kept, fast, and easy to use, visitors won’t think about it at all – they’ll just find what they need and move on. That’s exactly what you want.…
Search engines are stealing your content AND traffic – and selling it back to you.
The rise of AI-powered search is changing how people find information online – and not in a way that benefits your business. Search engines are scraping content from your website, using it to generate answers directly on the results page, and keeping users from ever clicking through to your site. You lose the traffic. They…
“New Year, New Me” Website Checklist Edition
It’s that time of year again. The gym is packed, the dinner plates have smaller portions and healthier options, and everyone’s got a new routine, a new regimen, a new attitude. All in the effort for betterment. Your website is no different. Visual impressions, security, and content are things that should be addressed regularly -…
How Increased Mobile Traffic is Affecting Your Business
More than half of all internet traffic is now mobile. With the new mobile trend, it’s more important than ever to ensure your online presence is mobile-friendly. As the adage goes, “Follow the customer, if they change — we change.” The growth of mobile usage has had important implications for every business. If your marketing…
Why Every Small Business Needs a Website
Having a small business means having to do all the leg work behind getting it up and running and to then keep it that way. Prioritization is an important factor, some may try to decide what is most important and what can fall by the way side, but there is one thing that all small…
Why Responsive Web Design is Required
Responsive web design isn’t a feature or an upgrade anymore. It’s the baseline. A site that doesn’t work properly on a phone isn’t an incomplete site – it’s a liability. It costs you search visibility, it costs you credibility, and it costs you customers who hit your page on mobile, can’t read it, and leave…